In a recent episode of the HR business marketing podcast, A Better HR Business, Ben spoke with Luis Garcia, President and Co-Founder of PETE, an Orlando-based HR tech startup, about how personalized, scalable training solutions – covering everything from onboarding to compliance and technical upskilling – are not just helpful, but essential for long-term success.
Luis is an experienced international executive with 25+ years in technology, digital media, and education. He is also the co-founder of Collectiva, offering fractional executive services to game tech startups, helping them scale and prepare for fundraising. Previously, at Full Sail University, he led the growth of technology and gaming programs, increasing student enrollment by 130% and boosting revenues from $40MM to $60MM. He also played a key role in launching Full Sail’s online university, growing its student base from 13 to 12,000, generating $180MM in revenue.
PETE (Personalized Education, Training and Enrichment) is an innovative AI-powered learning platform that is transforming workforce training.
The platform enables companies to streamline knowledge management by creating customized virtual academies. With PETE, businesses can develop, host, and manage tailored courses without the need for a dedicated training department.
From personalized onboarding to sales and compliance training, PETE’s adaptive technology ensures each employee receives the most relevant content based on their role and experience, maximizing the impact of their learning.
In a wide-ranging discussion, Luis and Ben talked about:
- The limitations of traditional training methods — and how AI is changing the game.
- How PETE’s AI algorithms deliver dynamic, scalable learning experiences.
- Why effective onboarding and continuous development are key to employee retention.
- Growth strategies through digital marketing and sales.
- The role of strategic acquisitions in expanding PETE’s offerings and strengthening its platform.
- How PETE leverages local networks and digital channels to scale its reach.
- And much more.
Thanks, Luis!
Website: www.pete.com
LinkedIn profile: www.linkedin.com/in/luisegarcia
Luis Garcia – PETE Learning
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About The ‘A Better HR Business’ Podcast
In my HR marketing podcast, I talk with different HR consultants and HR tech companies from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction.
If you have questions you want to ask me about growing an HR consultancy or marketing for HR tech companies, just let me know or visit the HR marketing services page.
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Enjoy the show!
