Helping to grow businesses in the Human Resources industry

Tag: b2b sales (Page 2 of 2)

How To Cope With Difficult Times And Get A Business Growth Mindset As An HR Consultant

Ever had low moments in consulting, lost a big sales pitch, or struggled to price your services at a level that you deserve?

Ask any elite business person or sports star, having the right mindset is crucial to success. I asked business coach and money mindset expert Nina Cooke for her advice to consultants in the Human Resources industry on how to get a business growth mindset.

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Growing A Skills Assessment HR Tech Company With Amit Mishra of Interview Mocha

Amit Mishra is a good luck charm for tech companies (find out why in this episode).

Amit Mishra - A Better HR Business

Amit is the CEO and Co-Founder of the highly successful online skills assessment company, Interview Mocha.

Interview Mocha is a leading provider of online assessment software for pre-employment skill testing.

The company serves over 1000 clients across the world.

The platform offers over 1500 skill assessments across all the major fields.

I spoke with Amit about how he and the founding team started Interview Mocha, about the future of HR, growing an HR Tech company, and much more.

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HR Business Growth Advice From B2B Sales Legend – Aaron Ross

I recently chatted with the hugely influential business leader, Aaron Ross, before his headline speech at the SaaStock tech conference.

Aaron Ross on how to grow an HR business

Aaron is a global keynote speaker and the #1 best-selling author of the classic B2B sales and growth book:

Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com”‘

Aaron has since gone on to write another best-seller called ‘From Impossible To Inevitable‘ which he wrote with the also legendary SaaS growth expert, Jason Lemkin.

From Impossible To Inevitable

From Impossible to Inevitable details the hypergrowth playbook of companies like Hubspot, Salesforce.com (the fastest growing multibillion-dollar software company), and EchoSign—aka Adobe Document Services (which catapulted from $0 to $144 million in seven years).

Regardless of the size of your business, you can use the same insights as these notable companies to learn what it really takes to break your own revenue records.

I’ve read the book and loved it. It will help you:

  • Pinpoint why you aren’t growing faster
  • Understand what it takes to get to hypergrowth
  • Nail a niche (the #1 missing growth ingredient)
  • What every revenue leader needs to know about building a scalable sales team

Discussion Notes

During our conversation in Dublin, we talked discussed:

✔️ 02:25 – The idea behind the best-selling book, Predictable Revenue.

✔️ 04:58 – When happened after Salesforce.

✔️ 06:17 – Advice for people wanting to take the plunge and start their own HR business.

✔️ 07:47 – How to nail your business niche.

✔️ 10:32 – Will you miss out on customers and clients if you focus in on a particular niche?

✔️ 13:40 – How to get the right balance between inbound and outbound marketing?

✔️ 15:29 – Jason Lemkin (Aaron’s also super successful co-author of the new B2B growth book).

✔️ 16:42 – Should you [the listener] write a book?

✔️ 25:11 – How to learn more about Aaron and his company.


Outside of writing best-selling books and giving headline speeches at conferences around the world, Aaron is Co-CEO of PredictableRevenue.com, which helps companies grow faster with outbound selling systems.

Aaron’s also a happily married family man with a tribe of children, who, if they’re anything like my kids, leave a joyful trail of toys and playful destruction wherever they go.

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Growing A Successful Recruitment Consultancy – Trapeze HR

In this article, I’m kindly joined by Harriet Lavender, Co-Founder of Trapeze HR, to talk about growing a successful consultancy in the Human Resources industry.

Harriet-Lavender - Get More HR Clients

Read on for our discussion on:

  • What Trapeze HR does and how it helps clients.
  • How Trapeze HR got its first few clients and the business’ main marketing channels for getting new clients now.
  • HR changes and challenges Harriet sees coming down the line and her advice to HR professionals and employers on how to face these challenges.
  • Harriet’s advice on how to grow an HR business.
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Growing A Business Process Outsourcing Company – With Ken Coyne of OpsTalent

Based in Wroclaw & Krakow in Poland, OpsTalent is a very successful outsourcing or ‘nearshoring’ company that delivers software development & multi-lingual customer support services for some of the world’s most innovative companies.

Key Coyne - OpsTalent

I spoke with Ken Coyne, Head of Technology at OpsTalent about how the business began (love was involved), how it has grown, and how the company partners with other HR companies and HR consultants.

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How To Expand Your HR Business Overseas – With Cynthia Dearin

Thinking of expanding your HR business internationally?

Cynthia Dearin

Cynthia Dearin is an international business strategist, author and keynote speaker.

She’s also the Founder of Dearin & Associates and the International Business Accelerator.

In 2015, Cynthia published her first book, Camels, Sheikhs and Billionaires: Your Guide to Business Culture in the Middle East & North Africa, which became an Amazon best-seller.

Her second book, Business Beyond Borders: How to Take Your Company Global is due for release in 2019.

We discussed:

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Growing An Organisational Network Analysis Company – Cognitive Talent Solutions

Organisational Network Analysis is a fascinating new area of HR Tech.

Francisco Marin Mayer interview

In this article, I’m kindly joined by Francisco Marin Mayer, Co-Founder & CEO of the rapidly-growing company, Cognitive Talent Solutions.

Read on for our discussion on:

  • What is Organisational Network Analysis and what does Cognitive Talent Solutions (CTS) do?
  • How CTS got its first few customers and their main marketing channels for getting new clients now.
  • Changes and challenges facing the Human Resources industry as a whole.
  • Interesting people or resources to check out that can help HR businesses to grow faster.
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Talking B2B Sales & DisruptHR With Derek Howard

A Better HR Business - Derek Howard

I talked B2B sales and the impressive DisruptHR conference with Dublin-based, business-growth expert, Derek Howard.

If you are looking to expand your business, you should listen in.

The Customer logo

Derek is CEO of The Customer a company that helps companies to grow their business and develop their people.

Derek walked me through an overview of the typical sales cycle and gave practical tips for each stage – definitely have your pen and paper ready.

Furthermore, Derek is one of the co-founders and organisers of the Ireland division of the global DisruptHR seminar series.

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Sales Advice For HR Businesses – With Rana Kordahi

It’s hard to suddenly start selling your consulting services or software when you’ve come from a corporate HR background. That’s why I’ve turned to sales expert, Rana Kordahi, for some sales advice for HR businesses.

Rana shared her sales advice for HR businesses, including:

  • If Rana were starting out as a new HR consultant or a new HR tech startup, what would be her plan of attack to get new employer clients?
  • Rana’s advice on how to actually approach a potential client that you’ve found online on LinkedIn?
  • Thoughts on the best way for a consultant or startup founder to approach their former employers to get them as a client.
  • If a consultant or startup founder gets a meeting with a potential new client, how to run the meeting.
  • If the initial meeting with a potential new client goes well – they often then ask for a proposal. Rana’s advice.
  • After a consultant has a very positive initial discussion with clients and receiving positive feedback, they don’t come back with an actual work assignment. Rana’s advice.
  • Rana’s tips on interesting people, websites, tools, podcasts, or books that HR businesses should check out to grow faster.
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