In a recent episode of the A Better HR Business show, Ben spoke with Amy Spurling from the employee lifestyle benefits platform, Compt.
Compt helps HR build, manage, and streamline lifestyle benefit programs so employees can get the benefits they want and need most.
During her career, Amy has closed twelve rounds of debt and equity financing from venture firms and institutional sources totaling more than $200M. She also managed two acquisitions to close with values ranging from 10-30x revenue.
In a wide-ranging discussion, Ben and Amy talked about:
- What is Compt and how does it help employees and employers?
- The surprising range of lifestyle benefits possible using Compt.
- The challenges of marketing to HR buyers.
- Compt’s main marketing methods (content marketing with impressive SEO results & partnering).
- Compt’s Lifestyle Benefit Benchmarking Report.
- And much more.
Thanks, Amy!
Amy Spurling from Compt
You can find the podcast on all the main podcast players.
About The ‘A Better HR Business’ Podcast
In my HR marketing podcast, I talk with different HR consultants and HR tech companies from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction.
If you have questions you want to ask me about growing an HR consultancy or marketing for HR tech companies, just let me know or visit the HR marketing services page.
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Enjoy the show!
