Helping to grow businesses in the Human Resources industry
Today I want to share the very quick story of how I saved $5000 for two HR-related companies on two different continents just with two quick Zoom calls.
It could easily have been your own HR-related business making the same types of decisions so I’d suggest having a quick listen now . . .
Continue readingI was delighted to be joined on the A Better HR Business show by Scott Mastley, the CHRO at Thread HCM.
Thread provides a leading technology platform, trusted by over 100,000 companies, and serving over 5,000,000 employees. This all-in-one solution offers a superior approach to hiring, managing, and growing their team. Thread also offers an HR consulting service to its extensive client base.
Scott joined Thread to develop and manage their HR consulting services.
He has 25 years of hands-on consulting, HR work, and leading HR teams with clients across multiple industries.
Continue readingI was delighted to be joined on the A Better HR Business show by Barbara Rubel from Griefwork Center Inc.
Barbara Rubel is a dynamic speaker, author, and leading authority on occupational burnout, vicarious trauma, compassion fatigue, resilience, and managing complicated loss.
Her keynotes, training sessions, and webinars are designed to give audiences practical strategies that can be implemented immediately in the workplace.
Barbara’s list of clients includes more than 1,000 organizations.
Continue readingI was delighted to be joined on the A Better HR Business show by Denise Meyerson, CEO of Play 4 Business.
Denise is a Board Member, CEO, and Management Consultant with over 30 years of board-level experience, particularly in the education, training & workforce development industry.
Previous to her current venture, Denise led an education company that was sold to a listed company on the South African Stock Exchange.
Denise was awarded ‘Learning and Development Professional of the Year’ by the AITD and she’s one of the first four master trainers globally of the LEGO Serious Play methodology.
The online LEGO Serious Play methodology is a powerful way of engaging groups to ensure meaningful and fully interactive facilitated workshops. As a facilitator of this incredible process, you learn how to design, plan and facilitate sessions for your clients or for your organization.
In a wide-ranging discussion, Denise and I talked about:
In this article and podcast episode, I want to share with you one simple thing you can do to improve all aspects of your marketing.
In Episode 124 of the A Better HR Business show, I share one simple thing you can do to improve all aspects of your marketing.
Continue readingI was delighted to be joined on the A Better HR Business show by Johan Van Zutphen, CEO of Robin (www.robin.jobs).
Robin offers intermediate services between temporary employment agencies and people looking for a job with a living space.
During his Master’s studies in International Business in 2007, Johan established Robin: the first Lithuanian agency that recruits Lithuanian staff for Dutch employment agencies.
14 years later, Robin has built up a database with over 220,000 candidates and recruited over 20,000 candidates from Lithuania, Latvia, Portugal, Poland, Spain, Romania, Slovakia, and Hungary for the Dutch employment market.
In a wide-ranging discussion, Johan and I talked about:
I was delighted to be joined on the A Better HR Business show by Evan Sohn from Recruiter.com.
Evan is the Chairman and Chief Executive Officer of Recruiter.com, an on-demand recruiting platform that combines AI and video job-matching technology with the world’s largest network of small and independent recruiters.
Clients of Recruiter.com use their AI job-matching technology to build a candidate pipeline across 150 million profiles. Clients tap into a network of 30,000 on-demand recruiters to help them recruit. This can lower client hiring costs by more than a third.
Evan is a frequent contributor to CNBC and Yahoo! Finance, and demonstrates expertise in a diverse set of industries, including Wi-Fi, Instant Messaging, data security, customer relationship management (CRM), and much more. Beginning with his own mobile computing company in the 1990s (later acquired by Dun & Bradstreet), Evan has aided a number of venture-backed companies in growing their business. These companies have been acquired by the likes of Symantec and Verifone, among others.
Evan continues his mission-driven work as CEO of Recruiter.com. As workplaces reopen and many recruiters struggle to find candidates, Recruiter.com’s mission to disrupt the traditional recruiting model and build better workplaces is more important than ever.
Evan’s history of rapid business growth, dedication to innovation, and ability to create rich client relationships provides him with the expertise and insight the recruiting industry needs at this crucial point in our history.
If you want some help getting more clients, check out my business growth services for companies in the HR sector.
Before we get on the podcast interview, are you receiving my free resources and business growth briefings?
Ok, over to Evan (thanks Evan!) . . .
In my HR marketing podcast, I talk with different HR consultants and HR tech companies from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction.
If you have questions you want me to ask me about growing an HR consultancy or marketing for HR tech companies, just let me know or visit the HR marketing services page.
Remember to subscribe to our mailing list to get notified of new episodes.
Enjoy the show!
Thanks to my podcast, newsletter, blog, LinkedIn posts, etc, I get marketing queries every week from companies and individuals running businesses in the HR sector.
The questions often revolve around this central question:
In Episode 119 of the A Better HR Business show, I share a simple 5-step process you can use to grow your HR business.
It makes sense.
There are so many options out there for people trying to grow their HR business.
These lead to questions such as:
Again, ‘What should we do next?‘
People often feel a little overwhelmed.
Here’s a simple 5-step process I use with my clients which are either: consulting firms, HR tech firms, or individual consultants, all within the wide HR sector.
Continue readingWhen it comes to helping you find recommended HR consultancy businesses, we have two resources for you on this page:
Profiles of HR consultancy businesses around the world (from the podcast: A Better HR Business).
A spreadsheet listing HR consulting businesses and HR Tech businesses around the world.
(Featuring all types of consultancies in the broad Human Resources field)
A while back I interviewed expert business coach, David Finkel for my HR Consultants’ Online Conference. He shared some advanced strategies to help you accelerate the growth of your HR business.
David is the founder and CEO of Maui Mastermind. He’s also an ex-Olympic level athlete turned serial entrepreneur.
He is the Wall Street Journal and Business Week best-selling author of 11 business and financial books, including co-authoring (with Jeff Hoffman, Co-Founder Priceline.com) the wildly successful, SCALE: 7 Proven Principle to Grow Your Business and Get Your Life Back (Penguin Random House).
Continue readingWith the rise of Facebook Live, Clubhouse, LinkedIn Live, Instagram, and all the other social media options out there, I am asked quite often whether or not you should still publish a company blog?
In Episode 115 of the A Better HR Business show, I talked about a recent Hubspot article I’d read entitled 31 Business Blogging Stats You Need to Know in 2021.
(Scroll down to listen to the podcast episode)
Hubspot describes the business effect of B2B blogging this way:
Blogging is such a scalable and affordable approach that it’s the third-most-common content marketing strategy for businesses. And, marketers that prioritize blogging see 13-times the ROI of businesses that don’t.
Hubspot
Here are some interesting facts and figures from Hubspot about business blogging:
Continue readingI was delighted to be joined on the A Better HR Business show by Jessica Miller-Merrell – Founder and CEO of Workology.
The Workology community reaches 600,000 HR and workplace leaders each month with the Workology Podcast, Weekly Newsletters, and the Workology website featuring HR certification training, articles, courses, and more.
In a wide-ranging discussion, Jessica and I talked about:
I was delighted to be joined on the A Better HR Business show by Hishem Azzouz of Recruitment Mentors to talk about how to grow a recruitment business.
Hishem is on a mission to build a place that enables recruitment consultants to maximise their potential, professionally, personally & sustainably.
That place is Recruitment Mentors which is an excellent community and learning platform for recruitment consultants.
In a wide-ranging discussion, Hishem and I talked about:
I was delighted to be joined on the A Better HR Business show by Emma Del Torto, Managing Director of the very successful HR consultancy based in Wales in the UK, Effective HRM.
Originally from London, Emma moved to Wales to attend law school at Cardiff University in 1993 before qualifying as a solicitor in 1998, specialising in employment law. She also holds a Master’s degree in employment law.
With over 20 years’ experience in employment law and HR, Emma established Effective HRM in 2011 with a mission of becoming the UK’s most cost-effective, personable and valuable HR service. 10 years on, she still feels passionately about her vision of creating a nation full of positive, proactive and empowered employers.
Straight talking, pragmatic and a great team player, Emma focusses on delivering expert legal advice, combined with the preventative good practice of HR management and commercial realism. She’s particularly talented at getting to grips with complex issues quickly and resolving problems with a collaborative and solution focussed approach.
In a wide-ranging discussion, Emma and I talked about:
Books mentioned:
Ever since I started my HR business marketing blog, and particularly since I started my podcast for HR companies, I’ve been contacted by many full-time employees asking me how to get an HR side job as a Human Resources professional.
In my time, I have done the various HR side hustles myself and helped others set up their side HR projects.
I’ll show you ten HR side jobs and HR side gig ideas further down in this article.
Continue reading
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