Su is a highly experienced HR professional, author, speaker, and coach to HR professionals at The HR Leadership Academy.
Su and I discussed:
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Helping to grow businesses in the Human Resources industry
Abilitie is a virtual experiential learning company that develops award-winning corporate leadership development and mini-MBA programs for rising leaders and executives around the world.
With 40+ Fortune 500 clients including Marriott, Coca-Cola, GE, and Southwest Airlines, and programs delivered in over 30 countries, Abilitie is a rapidly growing leader in the leadership development and executive education market.
Abilitie’s VP of Strategy, Matthew Confer, joined me on the A Better HR Business show to talk about the business, their clients, and their growth plans, and much more.
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Rachel Barker recently stepped-up her HR consulting business to the next level and I really love the way she’s gone about it.
Rachel helps leaders in the performing arts to successfully manage their people and create better organisations.
During the course of our discussion, I asked Rachel:
- Tell us a little about your background and led you to launch your own consulting business? How did it feel?
- What consulting kind of consulting services do you provide and to whom?
- Most people who are employed in some sort of HR-related role, when they decide to start their own consultancy they go very broad and very generic. I love the fact that you’ve decided to focus on a particular niche. Why did you choose a narrow area and was it a big or scary decision?
- What’s your advice to other consultants who are trying to find their niche or focus point?
- What are your plans for getting new clients?
- What do you see coming down the road for HR and the world of work and how should listeners get prepared for these changes?
As you know, we’re going through some very challenging times. People are being laid off around the world without warning and, in many cases, without any support.
Downsizing, retrenchment, call it what you will – the whole area of redundacy is fraught with danger and painful emotion.
However, it doesn’t all have to be doom and gloom. My recent podcast guest, Jamie Getgood, has helped build strategies that have revolutionised and streamlined the redundancy process.
These strategies help protect the company from legal fallout, protect the brand from negative press, engage and support leaders and, best of all, the strategies help the people involved. These are people with families, children, mortgages and bills who need to transition through this difficult process.
Jamie helped General Motors Holden, one of Australia’s largest car manufacturers, through closure of its operations in Australia and he was a leading voice in the closure of the whole industry.
Jamie has also won several awards for his service and we discussed:
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The coronavirus has put huge pressure on businesses in the Human Resources industry such as recruitment firms, employee engagement firms, and others.
Today I’m sharing an extensive list of 45 ideas to help make your HR consulting business more profitable.
Thanks to all the successful consultants from the HR industry who have shared their many excellent ideas, suggestions, and pieces of practical advice.
How To Run A Profitable Consultancy In The HR Industry [4 Categories]
To keep things organised, the profitable HR consultancy tips are divided into four broad categories:
- Financial Management
- Sales & Marketing
- Service Delivery
- Your People
Vern Howard is the CEO and Co-Founder of the very impressive digital recruitment events platform, Hallo.
Hallo is a diversity recruiting platform that helps connect college students across the country with leading companies like Apple and Google.
The company has raised $1.9m in funding from Canaan Partners, Tribe Capital, Kleiner Perkins, and many other leading VCs.
As they say themselves, Hallo helps your company engage with the next generation of talent while learning valuable data-driven insights about your brand.
Let’s find out how.
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Indigenous Employment Partners is an Aboriginal-operated social enterprise in Australia with a mission to provide culturally appropriate employment, recruitment, and training services for Aboriginal and Torres Strait Islander people and the organisations that employ them.
Jillian West (CEO) and Maria Dugan (Employment Consultant) from Indigenous Employment Partners kindly joined me on the A Better HR Business to talk about their mission and what they’re doing to help boost the utilisation of the skills and talents brought by Aboriginal and Torres Strait Islander people in Australia.
Due to covid restrictions, we were all in different places on some fairly dodgy wifi at times so please excuse any strange vocals you may hear!
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Tim Segaller is an author and is Co-Founder & Director of Rising Minds – a coaching and mindfulness social enterprise that combines coaching with neuroscience-based mindfulness training.
Tim joined me on the A Better HR Business podcast to talk about:
- Tim’s background and how and why he started Rising Minds.
- What does Rising Minds do?
- What is mindfulness and how does Tim convince corporate sceptics of its effectiveness?
- How Rising Minds got its first few clients and what are the main marketing channels for getting new clients now?
- What Tim sees coming down the road for HR & the world of work and how to get prepared for these changes.
Wondering how to sell HR services to employers? Listen in to B2B sales expert, Jamie Martin, for his advice on selling Human Resources services.
Jamie Martin is an award-winning sales professional who is passionate about sales training to help businesses grow by improving their gross sales.
Available Now: The B2B Sales Training for HR Consultants Course
Jamie joined me on the A Better HR Business podcast to talk about:
- How to map out or define a business’s sales process and sales strategy?
- How to get more clients from LinkedIn now that it is so crowded since the coronavirus pandemic and what’s the right way to do messaging on LinkedIn?
- What’s the best way to move someone from a LinkedIn conversation to a phone call?
- What’s your recommended process for consultants to run a sales call on Zoom with a prospective new B2B client?
- Many consultants in the HR world love brainstorming, educating, and sharing good ideas. The problem is, they can sometimes give away too much information or planning advice on a sales call to the extent that the prospective new client becomes convinced that they do it themself. What’s your advice on how not to give away the farm on a sales call?
- How should people handle the old chestnut? – “Send us the details or a proposal and we’ll take a look at it.”
- If a consulting firm is not converting enough sales calls into new clients, what should they do?
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Did you know that for every 100 potential new clients that visit a typical B2B website, anywhere from 90% to 100% of those people will leave and never come back?
Normally I do interviews with people from the HR and the business world but today I’m flying solo on the A Better HR Business podcast as there’s a particular problem I want to help you solve:
Why doesn’t your business website bring in more new clients for your Human Resources business?
I’m going to walk you through 10 questions to ask yourself about your business website.
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Wondering how to run a remote HR consultancy and get international consulting clients? If so, listen in to this enjoyable conversation I had with international HR consultant, Shamila Mhearban.
Shamila has over 12 years’ experience in the Human Resource and Coaching & Mentoring sector where she has had the opportunity to support a range of clients in achieving their vision of success.
Her track record ranges from successfully delivering bespoke commercial/people-focussed solutions and running C-suite workshops for global organisations, through to founding her own executive coaching company.
Not only that, Shamila has achieved this even across two continents, which we’ll learn about soon.
Shamila joined me on the A Better HR Business podcast to talk about:
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Noel Clerkin is Director and Head of Resilience and Performance at the innovative leadership development consultancy, WiserWorking.
Noel helps leaders to create the conditions to grow their businesses in a sustainable way. He believes this is possible when leaders can manage their stress levels and set their people up to succeed.
I love the tagline on the WiserWorking website:
‘Tough Times Don’t Last. Resilient Companies Do.‘
The future of your organisation depends on how well your employees can handle the challenges they face.
Helping them to maintain good energy levels and to stay focused, has never been more important.
Wiser Working’s Performance Resilience model, CORE , equips them with a science-backed approach to building resilience and to keep performing under pressure.
In this quick Q&A, Noel kindly shares how he is busy growing a successful HR consultancy.
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After the horrendous change and disruption brought on by the coronavirus pandemic, managing your workforce has become a far more complex process than ever before.
Employee experience has a huge part to play in this which is why I was so pleased to catch up for a chat with Anthony Vaughan.
Anthony is a thought leader and fellow podcaster in the world of Employee Experience.
Anthony’s podcast, E1B2 Collective (Employee 1st Business 2nd), is a business podcast that focuses solely on the unique tactics and authentic approaches that helps leaders and brands create unique and effective culture/employee experiences.
Anthony joined me on the A Better HR Business podcast to talk about:
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Kelly Tucker is the Founder and Managing Director of the highly successful UK Human Resources consulting firm, HR Star.
HR Star recently launched its new HR Star Membership programme. The membership provides employers with access to a bank of resources and tools to manage their people effectively.
Kelly kindly joined me on the A Better HR Business podcast to talk about:
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One of my favourite aspects of working in HR is the opportunity to observe. You’re often in a unique position to stand back and see what’s going on within an organisation and then help drive change to take things forward.
My guest on this podcast episode is one of the best observers and leadership change experts around.
Greg Kinnaird is an expert consultant, facilitator, and author whose business, Corporate Learning Solutions, partners with organisations throughout South-East Asia, South Africa, United Arab Emirates, and Europe to help develop their high potential leaders.
Greg joined me on the A Better HR Business podcast to talk about:
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