Get More HR Clients

It's time to grow your HR business

How To Start An HR Consulting Business In 2024 – Six Steps To Successfully Launch Your New Independent HR Consultancy

Wondering how to start an HR consulting business in 2024?

Yes, there’s a lot to consider but there’s a lot to be optimistic about too.

Now that the world has moved to hybrid work, there is a global market for new start-up HR consultancies to help employers get the best out of their workforce.

There is plenty of potential business out there in all aspects of HR consulting, including starting a generalist HR consulting business, recruitment business, leadership development consultancy, employee engagement consultancy, Diversity & Inclusion business, training, learning & development, employment law, and so on.

Below are 6 steps to guide you as you think about how to start your own Human Resources consulting business.

Continue reading

Lessons For Your HR Business From Gordon Ramsey’s Kitchen Nightmares

In this podcast episode (see the video version on the Get More HR Clients website), Ben shares how, on a flight recently, he watched an episode of ‘Ramsay’s Kitchen Nightmares’, a formulaic but highly successful reality TV series in which world-renowned chef Gordon Ramsay visits struggling restaurants to help them succeed.

Ben explains Ramsey’s business turnaround formula and the lessons we can learn when running an HR-related business.

(By ‘HR’ we mean Generalist HR, Recruitment, Learning & Development, Employment Law, Compensation & Benefits, Diversity & Inclusion, Employee Engagement, etc).

While you’re here, check out the HR Business Accelerator . . .

The HR Business Accelerator helps people who run their own businesses in the broad ‘HR’ field and helps people who are getting ready to start their own HR business.

We’ve helped hundreds of HR consultants around the world to grow their own successful businesses – the HR Business Accelerator will help you too.

Check out:


Want to launch your own consulting business in the broad Human Resources sector? Check out: for resources.


The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people.

Supporting Women With AI – Carolyn Shepherd – Founder and Mentor at Emmeline.AI

In a recent episode of the A Better HR Business show, Ben spoke with Carolyn Shepherd, Founder and Mentor at Emmeline.AI, a personalised helpline dedicated to helping women understand and utilise Generative AI.

Carolyn Shepherd

Carolyn is a versatile HR professional with over 20 years of strategic and operational experience, specializing in GenAI applications, learning and development, and change management.

She collaborates with women in senior leadership roles, guiding them to harness Generative AI to enhance productivity, foster innovation, and dispel concerns about being left behind in the evolving landscape of the Fourth Industrial Revolution.

Her portfolio includes:

  • Implementing female executive GenAI mentoring programmes
  • Conducting GenAI transformation kickstarter sessions for female managers
  • Facilitating group GenAI upskilling workshops for female teams
  • Providing outplacement support for women impacted by AI Job displacement.

In a wide-ranging discussion, Carolyn and Ben talk about:

Continue reading

How To Present With Confidence and Connect With Audiences – with Michael Barris

In a recent episode of the A Better HR Business show, Ben spoke with Michael Barris, speaker, bestselling author & speaking/storytelling coach, about how to connect with audiences, enhance public speaking skills, and pave the way for more meaningful conversations.

Michael Barris

Michael Barris is a transformative coach renowned for his expertise in guiding speakers of all proficiencies to conquer anxiety and elevate their communication abilities. Leveraging a multifaceted background as a speaking champion, accomplished musician, acclaimed journalist, and seasoned university instructor, Barris has empowered countless individuals—ranging from corporate executives and media personalities to educators and students—to realize their speaking and life aspirations. His approach, rooted in the dynamic interplay between speakers and audiences, facilitates profound personal and professional growth.

Holding a Bachelor of Arts in English, a Bachelor of Education, and a Master of Arts in Communication, Barris is the co-author of “The Social Media President: Barack Obama and the Politics of Digital Engagement” (Palgrave Macmillan), a seminal work penned alongside communication scholar James E. Katz. Furthermore, his extensive portfolio includes numerous contributions to the Wall Street Journal, and he has lent his voice to amplify the perspectives of academics and business leaders as a ghostwriter and public advocate.

In his most recent book, “How to Become a Super Speaker”, Michael Barris presents seven principles for conquering speech anxiety and delivering impactful presentations. Whether you’re a novice or a seasoned speaker, his practical advice offers invaluable guidance for mastering the art of public speaking and connecting with audiences.

In a wide-ranging discussion, Michael and Ben talk about:

Continue reading

A Quick Marketing Tip For Your HR Business – Segment Your Target Audience

Today we’re sharing a quick tip to make it a little easier to market your HR business: segment your target audience.

(By ‘HR’ we mean Generalist HR, Recruitment, Learning & Development, Employment Law, Compensation & Benefits, Diversity & Inclusion, Employee Engagement, etc).

This episode will help you to target the right types of businesses and people within those companies.

Scroll down for the video, podcast audio, and article.

Continue reading

Growing The Skills and Employee Recognition Platform – Good4work – with Geraldine Woloch Addamine

In a recent episode of the A Better HR Business show, Ben spoke with Geraldine Woloch-Addamine, Founder & CEO at Good4work, about the innovative strategies to enhance employee engagement and talent recognition.

Geraldine Woloch-Addamine

Good4work is a total talent recognition software with a mission to harness the power of Web 3 to increase team and employee engagement by recognizing and rewarding talent for individuals and teams.

It complements traditional talent management tools with an inspiring approach for teams.

In a wide-ranging discussion, Geraldine and Ben talk about:

Continue reading

Best HR Marketing Plan For Human Resources Companies In 2024

Looking for your ideal HR marketing plan and marketing tactics to get more clients in the Human Resources industry?

In this in-depth post, we’ll be walking through a simple four-step framework to develop your optimal marketing strategy plan to get new leads or sales coming into your email box every day:

  1. Use Market Segmentation To Become Super Attractive To Your Target Market
  2. Create An HR Content Marketing Funnel To Attract Business Clients
  3. The Right Marketing Mix For Your HR Business
  4. Create An Easy Marketing Process To Improve Your Marketing Over Time
Continue reading

Growing The People Analytics Platform – ZeroedIn – with Keith Goode

In a recent episode of the A Better HR Business show, Ben spoke with Keith Goode, Vice President of Products and Services at ZeroedIn Technologies, an innovative technology company specialized in people analytics, about elevating the voice of HR and monetize change through next-generation people analytics.

Keith Goode

ZeroedIn specializes in extracting, compiling, and managing data to help organizations tackle their people management challenges.

As a leader in the people analytics space, ZeroedIn is dedicated to breaking down silos and providing a platform that aggregates and analyzes data seamlessly, delivering valuable insights for strategic decision-making.

ZeroedIn also offers a range of resources, including white papers, expert articles, and e-books to help you gain a deeper understanding of the power of HR analytics and how it can transform your organization’s performance.

Keith boasts over a decade of experience as the Vice President of Client Services, steering the implementation and support strategies for the ZeroedIn platform.

Keith’s extensive background includes management consulting and corporate positions at esteemed organizations like General Dynamics, AON Hewitt, and Saba. Armed with over 20 years of expertise in human capital management and business intelligence solutions, Keith is passionate about leveraging technology-led approaches such as Data Mining, Collective Listening, Machine Learning, and Predictive Modeling. He thrives on deploying these innovative techniques within a platform that directly addresses real-world HR and business challenges.

In a wide-ranging discussion, Keith and Ben talk about:

Continue reading

Advice From A Successful HR Consultancy Leader with Mary Cullen, Managing Director of Insight HR

In a recent episode of the A Better HR Business show, Ben spoke with Mary Cullen, Managing Director of Insight HR, an HR Consultancy and Outsourcing firm operating nationwide out of beautiful Kilkenny, Ireland, to talk about her journey from solo consultant to Managing Director of a thriving company offering a wide range of HR services to employers all over Ireland.

Mary Cullen

Mary is the visionary behind Insight HR, boasting over two decades of diverse industry experience. A proud alumna of UCD and the National College of Ireland, Mary is also a member of the CIPD.

As the driving force behind Insight HR, Mary not only oversees business operations but also provides invaluable strategic HR counsel to clients. Mary wears multiple hats, co-hosting the insightful HR Room podcast (with seasoned HR marketing pro, Eoin Lyons) and spearheading the monthly HR Room webinar series.

Empower your workforce by fostering a culture of open communication, where every voice is valued and heard.

Mary CULLEN, Insight HR

Established in 2000, Insight HR boasts a team of consultants hailing from diverse backgrounds.

With a growing team of 16 members, Insight HR combines academic prowess with extensive industry experience, providing a unique perspective not often found within internal HR departments.

Navigate the competitive landscape with a strategic edge: study your rivals, innovate relentlessly, excel in service, master marketing, and uphold a stellar reputation.

Mary CULLEN, Insight HR

In a wide-ranging discussion, Mary and Ben talk about:

Continue reading

Starting & Growing Compt (Employee Lifestyle Benefits Platform) – with Amy Spurling

In a recent episode of the A Better HR Business show, Ben spoke with Amy Spurling from the employee lifestyle benefits platform, Compt.

Compt helps HR build, manage, and streamline lifestyle benefit programs so employees can get the benefits they want and need most.

During her career, Amy has closed twelve rounds of debt and equity financing from venture firms and institutional sources totaling more than $200M. She also managed two acquisitions to close with values ranging from 10-30x revenue.

In a wide-ranging discussion, Ben and Amy talked about:

  • What is Compt and how does it help employees and employers?
  • The surprising range of lifestyle benefits possible using Compt.
  • The challenges of marketing to HR buyers.
  • Compt’s main marketing methods (content marketing with impressive SEO results & partnering).
  • Compt’s Lifestyle Benefit Benchmarking Report.
  • And much more.
Continue reading

How To Get Clients For Your Diversity and Inclusion (D&I) Consulting Business DEI&B

This is part of our new article series on how to get clients for consulting businesses in the Human Resources industry. Today, we’re focusing on how to get clients for a Diversity and Inclusion business (D&I / DEI&B).

We’ll look at:

Continue reading

John Bernatovicz – Founder of Willory (HR & Payroll Staffing) and Author of “HR Like A Boss”

In a recent episode of the A Better HR Business show, Ben spoke with John Bernatovicz, Founder of Willory, an HR and Payroll Staffing company and author of “HR Like A Boss”. John shared valuable insights into the power of writing a book, establishing the HR Like a Boss community, and the potential of HR to transform work and address societal issues.

John Bernatovicz

John Bernatovicz, a successful entrepreneur with 20+ years of sales and leadership experience, has started five companies, sold one, and currently owns two, including Willory and Centsible Water. As the president of Willory, he focuses on transforming purpose-driven organizations, ensuring they reach their full potential by finding, developing, and empowering the best talent. John’s passion lies in exceeding expectations and setting high standards for his businesses, providing exceptional service to clients, candidates, and staff.

“HR Like a Boss” empowers HR professionals with an ownership mindset, passion for HR and people, and a commitment to excellence. John introduces a five-step business plan emphasizing purposeful commitment, people-centricity, process continuity, consistent results, and understanding profitability. With insights from over 40 HR professionals, the book instills confidence, enabling HR professionals to approach their work with self-assurance and unwavering belief.

In a wide-ranging discussion, John and Ben talk about:

Continue reading

HR Consulting Business Help

Getting the right HR consulting business help can be the key to not only surviving but thriving. Whether you’re a startup HR consultancy or looking to scale your existing firm, understanding how to leverage professional advice and services is crucial.

This article aims to equip HR consulting businesses with the knowledge and strategies needed for acceleration and growth…

And for a happier, easier, more profitable HR business.

Continue reading

Rahul Arora From On-Demand Interview Platform On His Shark Tank Success

In a recent episode of the A Better HR Business show, Ben spoke with Rahul Arora, CEO of about the challenges companies face in sifting through hundreds of applicants and how’s on-demand interviews platform is helping to accelerate the hiring process, saving both time and resources.

Rahul Arora

But that’s not all – find out about Rahul’s experience on Shark Tank India, where he secured the highest investment offer in the show’s history, and his plans for expanding into the US market.

Rahul Arora, Co-Founder & CEO of since January 2021, brings a wealth of experience to the tech industry. is a revolutionary platform transforming the recruitment landscape and enabling organizations to optimize engineering bandwidth through outsourced candidate evaluations.

Companies confidently delegate their tech interviews to, where skilled engineers from distinguished companies conduct assessments and provide insightful recommendations.

With asynchronous interviews, the platform shortens the recruiting cycle from 30 days to approximately 5 days, achieving an impressive recommendation-to-hire ratio of up to 90%. supports interviews in over 45 major languages. The platform offers comprehensive features such as audio/video calling, a robust question bank, auto-recording/playback, and collaborative take-home assignments, ensuring a seamless and efficient interview experience.

In a wide-ranging discussion, Rahul and Ben talk about:

Continue reading

Aimee Bateman On Creating And Selling The Career Development Platform, Careercake

In a recent episode of the A Better HR Business show, Ben spoke with Aimee Bateman, founder of the renowned career development platform, Careercake, and former CEO of a venture-backed EdTech startup.

Aimee Bateman

Aimee Bateman is an entrepreneur who has faced the challenges of starting a business head-on. Despite being warned about the difficulties, she forged ahead with determination and a clear vision. She believes that sometimes being a bit “messed in the head” is necessary for entrepreneurs to take on the obstacles they will inevitably face.

Aimee’s story is one of perseverance, staying focused on the ultimate goal, and taking it week by week, month by month. Her journey exemplifies the tenacity and resilience required to succeed as an entrepreneur.

In 2010, Aimee Bateman embarked on a journey in talent development, launching a YouTube channel with a £10 second-hand camera. Over the next decade, she transformed it into the award-winning e-learning company, Careercake, supporting 10 million professionals worldwide.

In 2019, Careercake was voted the UK’s No.1 ‘Careers Advice Website,’ and in 2022, it was acquired by SocialTalent. Aimee, a globally recognized entrepreneur, speaker, and careers advocate, has also mentored over 3 million on LinkedIn Learning, sharing authentic insights for the challenges faced by founders and entrepreneurs.

In a wide-ranging discussion, Aimee and Ben talk about:

Continue reading

Balancing Technology and Human Resources in the Modern Workplace – A Conversation with Angela Cheng-Cimini from Harvard Business Publishing

In a recent episode of the A Better HR Business show, Ben spoke with Angela Cheng-Cimini 鄭婷婷, SVP, Talent & CHRO at Harvard Business Publishing.

Harvard Business Publishing plays a pivotal role in advancing global leadership by providing leaders with groundbreaking ideas that tackle challenges, improve performance, and unlock leadership qualities in individuals.

Angela Cheng-Cimini

The organization reaches professionals, corporations, educators, and students globally, delivering top-tier management thinking and practice through various channels, including articles, books, case studies, simulations, videos, learning programs, and digital tools, thereby engaging thousands of organizations and millions of subscribers and social media followers.

Harvard Business Publishing stands as a beacon for leadership excellence, exemplifying a steadfast dedication to empowering individuals with the tools they need to succeed in a rapidly changing global landscape.

With 30 years of diverse Human Resources experience across consumer product goods, professional services, high-tech, and nonprofits, Angela has navigated businesses through various stages and led teams globally. Currently, as the Senior Vice President, Talent & Chief Human Resources Officer at Harvard Business Publishing, Angela oversees strategic HR functions.

In a wide-ranging discussion, Angela and Ben talk about:

Continue reading
« Older posts

© 2024 Get More HR Clients

Theme by Anders NorenUp ↑

+ +