Helping to grow businesses in the Human Resources industry

Category: Get More Human Resources Clients (Page 1 of 17)

Advice From A Successful HR Consultancy Leader with Mary Cullen, Managing Director of Insight HR

In a recent episode of the A Better HR Business show, Ben spoke with Mary Cullen, Managing Director of Insight HR, an HR Consultancy and Outsourcing firm operating nationwide out of beautiful Kilkenny, Ireland, to talk about her journey from solo consultant to Managing Director of a thriving company offering a wide range of HR services to employers all over Ireland.

Mary Cullen

Mary is the visionary behind Insight HR, boasting over two decades of diverse industry experience. A proud alumna of UCD and the National College of Ireland, Mary is also a member of the CIPD.

As the driving force behind Insight HR, Mary not only oversees business operations but also provides invaluable strategic HR counsel to clients. Mary wears multiple hats, co-hosting the insightful HR Room podcast (with HR marketing pro, Eoin Lyons) and spearheading the monthly HR Room webinar series.

Empower your workforce by fostering a culture of open communication, where every voice is valued and heard.

Mary CULLEN, Insight HR

Established in 2000, Insight HR boasts a team of consultants hailing from diverse backgrounds.

With a growing team of 16 members, Insight HR combines academic prowess with extensive industry experience, providing a unique perspective not often found within internal HR departments.

Navigate the competitive landscape with a strategic edge: study your rivals, innovate relentlessly, excel in service, master marketing, and uphold a stellar reputation.

Mary CULLEN, Insight HR

Over the years, Insight HR has cultivated a robust client base spanning various industries and sectors. Collaborating with these clients has allowed them to refine and enhance their core offerings. Today, they specialize in employment law compliance and excel in workplace conflict management, assuring clients of smooth and efficient resolution.

In a wide-ranging discussion, Mary and Ben talk about:

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Starting & Growing Compt (Employee Lifestyle Benefits Platform) – with Amy Spurling

In a recent episode of the A Better HR Business show, Ben spoke with Amy Spurling from the employee lifestyle benefits platform, Compt.

Compt helps HR build, manage, and streamline lifestyle benefit programs so employees can get the benefits they want and need most.

During her career, Amy has closed twelve rounds of debt and equity financing from venture firms and institutional sources totaling more than $200M. She also managed two acquisitions to close with values ranging from 10-30x revenue.

In a wide-ranging discussion, Ben and Amy talked about:

  • What is Compt and how does it help employees and employers?
  • The surprising range of lifestyle benefits possible using Compt.
  • The challenges of marketing to HR buyers.
  • Compt’s main marketing methods (content marketing with impressive SEO results & partnering).
  • Compt’s Lifestyle Benefit Benchmarking Report.
  • And much more.
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How To Get Clients For Your Diversity and Inclusion (D&I) Consulting Business DEI&B

This is part of our new article series on how to get clients for consulting businesses in the Human Resources industry. Today, we’re focusing on how to get clients for a Diversity and Inclusion business (D&I / DEI&B).

We’ll look at:

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John Bernatovicz – Founder of Willory (HR & Payroll Staffing) and Author of “HR Like A Boss”

In a recent episode of the A Better HR Business show, Ben spoke with John Bernatovicz, Founder of Willory, an HR and Payroll Staffing company and author of “HR Like A Boss”. John shared valuable insights into the power of writing a book, establishing the HR Like a Boss community, and the potential of HR to transform work and address societal issues.

John Bernatovicz

John Bernatovicz, a successful entrepreneur with 20+ years of sales and leadership experience, has started five companies, sold one, and currently owns two, including Willory and Centsible Water. As the president of Willory, he focuses on transforming purpose-driven organizations, ensuring they reach their full potential by finding, developing, and empowering the best talent. John’s passion lies in exceeding expectations and setting high standards for his businesses, providing exceptional service to clients, candidates, and staff.

“HR Like a Boss” empowers HR professionals with an ownership mindset, passion for HR and people, and a commitment to excellence. John introduces a five-step business plan emphasizing purposeful commitment, people-centricity, process continuity, consistent results, and understanding profitability. With insights from over 40 HR professionals, the book instills confidence, enabling HR professionals to approach their work with self-assurance and unwavering belief.

In a wide-ranging discussion, John and Ben talk about:

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HR Consulting Business Help

Getting the right HR consulting business help can be the key to not only surviving but thriving. Whether you’re a startup HR consultancy or looking to scale your existing firm, understanding how to leverage professional advice and services is crucial.

This article aims to equip HR consulting businesses with the knowledge and strategies needed for acceleration and growth…

And for a happier, easier, more profitable HR business.

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Rahul Arora From On-Demand Interview Platform Intervue.io On His Shark Tank Success

In a recent episode of the A Better HR Business show, Ben spoke with Rahul Arora, CEO of Intervue.io about the challenges companies face in sifting through hundreds of applicants and how Intervue.io’s on-demand interviews platform is helping to accelerate the hiring process, saving both time and resources.

Rahul Arora

But that’s not all – find out about Rahul’s experience on Shark Tank India, where he secured the highest investment offer in the show’s history, and his plans for expanding Intervue.io into the US market.

Rahul Arora, Co-Founder & CEO of Intervue.io since January 2021, brings a wealth of experience to the tech industry.

Intervue.io is a revolutionary platform transforming the recruitment landscape and enabling organizations to optimize engineering bandwidth through outsourced candidate evaluations.

Companies confidently delegate their tech interviews to Intervue.io, where skilled engineers from distinguished companies conduct assessments and provide insightful recommendations.

With asynchronous interviews, the platform shortens the recruiting cycle from 30 days to approximately 5 days, achieving an impressive recommendation-to-hire ratio of up to 90%.

Intervue.io supports interviews in over 45 major languages. The platform offers comprehensive features such as audio/video calling, a robust question bank, auto-recording/playback, and collaborative take-home assignments, ensuring a seamless and efficient interview experience.

In a wide-ranging discussion, Rahul and Ben talk about:

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Aimee Bateman On Creating And Selling The Career Development Platform, Careercake

In a recent episode of the A Better HR Business show, Ben spoke with Aimee Bateman, founder of the renowned career development platform, Careercake, and former CEO of a venture-backed EdTech startup.

Aimee Bateman

Aimee Bateman is an entrepreneur who has faced the challenges of starting a business head-on. Despite being warned about the difficulties, she forged ahead with determination and a clear vision. She believes that sometimes being a bit “messed in the head” is necessary for entrepreneurs to take on the obstacles they will inevitably face.

Aimee’s story is one of perseverance, staying focused on the ultimate goal, and taking it week by week, month by month. Her journey exemplifies the tenacity and resilience required to succeed as an entrepreneur.

In 2010, Aimee Bateman embarked on a journey in talent development, launching a YouTube channel with a £10 second-hand camera. Over the next decade, she transformed it into the award-winning e-learning company, Careercake, supporting 10 million professionals worldwide.

In 2019, Careercake was voted the UK’s No.1 ‘Careers Advice Website,’ and in 2022, it was acquired by SocialTalent. Aimee, a globally recognized entrepreneur, speaker, and careers advocate, has also mentored over 3 million on LinkedIn Learning, sharing authentic insights for the challenges faced by founders and entrepreneurs.

In a wide-ranging discussion, Aimee and Ben talk about:

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Balancing Technology and Human Resources in the Modern Workplace – A Conversation with Angela Cheng-Cimini from Harvard Business Publishing

In a recent episode of the A Better HR Business show, Ben spoke with Angela Cheng-Cimini 鄭婷婷, SVP, Talent & CHRO at Harvard Business Publishing.

Harvard Business Publishing plays a pivotal role in advancing global leadership by providing leaders with groundbreaking ideas that tackle challenges, improve performance, and unlock leadership qualities in individuals.

Angela Cheng-Cimini

The organization reaches professionals, corporations, educators, and students globally, delivering top-tier management thinking and practice through various channels, including articles, books, case studies, simulations, videos, learning programs, and digital tools, thereby engaging thousands of organizations and millions of subscribers and social media followers.

Harvard Business Publishing stands as a beacon for leadership excellence, exemplifying a steadfast dedication to empowering individuals with the tools they need to succeed in a rapidly changing global landscape.

With 30 years of diverse Human Resources experience across consumer product goods, professional services, high-tech, and nonprofits, Angela has navigated businesses through various stages and led teams globally. Currently, as the Senior Vice President, Talent & Chief Human Resources Officer at Harvard Business Publishing, Angela oversees strategic HR functions.

In a wide-ranging discussion, Angela and Ben talk about:

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How Do I Grow My HR Consulting Business? A Comprehensive Guide

In the rapidly evolving world of Human Resources (HR), consulting businesses play a crucial role in helping organizations manage their most valuable assets – their people. But as the market becomes increasingly competitive, the question on every HR consultant’s mind is, “How do I grow my HR consulting business?” Drawing insights from proven strategies, this comprehensive guide offers actionable steps to expand your HR consulting firm, ensuring you stay ahead in the game.

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Helping Private Equity & Venture Capital Firms Monetize Businesses Through Human Capital & Fractional CHRO Services – with Joe Kitson

In a recent episode of A Better HR Business show, Ben spoke with Joe Kitson, Founder & CEO of Kitson Human Capital Solutions, an HR consulting firm specializing in growing businesses, activating culture, and enhancing people systems.

Joe Kitson

Kitson Human Capital Solutions is an Indianapolis-based HR consulting firm with national and international experience. Its expertise includes talent management, cultural alignment, talent acquisition, people operations, executive, and fractional executive HR support.

Kitson Human Capital Solutions specializes in providing pivotal human capital solutions to private equity, venture capital, and other investor-backed companies seeking exponential growth through people management excellence.

In the discussion, Joe sheds light on the challenges faced during company mergers and acquisitions and discusses the crucial role of integrating cultures and managing talent for long-term success.

Joe also explains how fractional CHRO services can benefit companies, and delves into his approach for helping companies put strategic HR management into action.

In a wide-ranging discussion, Joe and Ben talk about:

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The Transformative Power of Improv Techniques in HR Development with Suzanne Lucas, Evil HR Lady

In a recent episode of A Better HR Business show, Ben spoke with Suzanne Lucas, wonderfully also known as the Evil HR Lady, a passionate HR expert based in Switzerland.

Having departed the corporate realm, Suzanne now dedicates herself to guiding individuals and organizations in optimizing their Human Resources departments. She seamlessly blends established methodologies with creative thinking and humor, employing improv comedy as a unique tool for fostering leadership development.

Suzanne Lucas

Suzanne’s insightful articles have found a home in prestigious publications such as CBS News, Inc. Magazine, Reader’s Digest, and various other platforms. Recognized as a leading influencer in HR, you can explore her extensive archives at EvilHRLady.org or delve into her Tedx Talk titled “Forget Talent and Get to Work.”

Suzanne advocates for using improv techniques in HR training and development, making learning fun and interactive. Incorporating principles of improv helps build HR skills and flexibility in dealing with unexpected situations. Laughter enhances learning, and participation in activities forces people to think and come up with solutions.

Suzanne has created a thriving Facebook group called “Evil HR Lady” with over 32,000 HR members. The group focuses on becoming the best HR community on the internet, with strict moderation to maintain high-quality discussions and support for day-to-day HR problems.

Check out the HR Business Planning Workbook and the HR Business Booster Bundle.

Suzanne’s journey from corporate HR to freelance writing and consulting exemplifies the power of following your passion and building a successful career around it. Her experience as an expatriate and her transition to consulting while being a stay-at-home mom is truly inspirational.

In this episode, Suzanne shared her passion for HR and the challenges that professionals face, particularly in smaller companies with limited resources. Touching on her own career journey, she discussed her transition from freelance HR writing to speaking engagements and training, emphasizing the value of hands-on experience and understanding day-to-day HR issues.

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Keynote Speaking, Training, and Consulting for Inclusive Leadership and Communication – with Shola Kaye

In a recent episode of A Better HR Business show, Ben spoke with Shola Kaye, an award-winning communication, empathy, compassionate & inclusive leadership international TEDx & keynote speaker and trainer.

Shola Kaye

Shola, a multi-award-winning speaker, brings a wealth of expertise in empathetic communication, leadership, and Diversity, Equity, and Inclusion (DEI). With a background in high-pressure industries like investment banking and IT management consulting, Shola understands the challenges of making an impact without confidence and effective communication skills.

Having overcome her struggles as a non-naturally gifted communicator, Shola has become an internationally recognized speaker, delivering powerful presentations for clients like American Express and The United Nations. Featured in prestigious publications, she is committed to creating happier, more engaged, and equitable workplaces.

Shola’s personal experiences of feeling marginalized at work drive her mission to help individuals unleash their brilliance. Through keynotes, masterclasses, and collaborations with leadership teams, she fosters environments where everyone can contribute fully. Shola’s TEDx talk further explores the importance of inclusivity in the workplace.

Beyond her impactful keynotes, Shola extends her influence through training and coaching, working with a team of expert associates. Her approach aims to eliminate barriers, encouraging individuals to share their brilliance and contribute to workplace cultures that thrive on diversity and innovation.

In this episode, Shola shared her insights into the challenges and issues faced by organizations in different countries. Shola discussed the importance of inclusive leadership, outlined her approach to delivering services, and shed light on the types of organizations that seek her expertise.

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How To Get Your HR Business To Show Up On Google (SEO for HR Companies)

Understanding HR Consulting & HR Software SEO

Let’s look at how to get your HR business to show up on Google via SEO – Search Engine Optimization.

SEO for independent HR consulting firms and HR Tech companies involves optimizing their online presence to rank higher in search engine results. This matters because higher visibility in search results can lead to more business opportunities.

We’ll focus more on HR consulting firms but this guide also applies to HR software companies as well as other businesses within the broad HR field such as D&I, recruitment, L&D, and so on.

Remember, if you want to grow your HR-related business, check out the HR Business Accelerator.

How Does SEO Work for HR Consulting & HR Software Businesses?

The process involves understanding how search engines categorize and rank professional services like HR consulting. Instead of optimizing for product-based keywords, the focus is on industry-specific terms, services offered, and local SEO if the firm caters to a specific geographical area.

Key Areas of SEO for HR Consulting Firms & HR Software Companies

  1. On-Page SEO: This includes optimizing the website’s content, structure, and HTML source code. For HR firms, this could involve highlighting services like employee training, talent acquisition, compliance management, etc.
  2. Off-Page SEO: It’s about building the firm’s reputation and authority through backlinks, social media marketing, and online reviews. Participation in HR forums and publishing articles on HR trends can enhance credibility.
  3. Technical SEO: Ensures the website is well-structured, fast-loading, and easy to navigate, making it accessible to search engines and users alike.
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Growing Express Employment Professionals Vancouver – Improving The Hiring Process – with Brent Pollington

In the most recent episode of A Better HR Business show, Ben spoke with Brent Pollington, Owner of Express Employment Professionals Vancouver, BC, a leading staffing provider helping job seekers find work with a wide variety of local businesses.

Brent Pollington and his partner, Lorne MacInnes, established Express Employment Professionals – Vancouver Downtown in 2016. Brent, drawing from diverse work experiences, discovered that the most fulfilling aspect of being an Express owner lies in the ability to assist others. He consistently supports his team, ensuring they have the necessary tools to address challenges faced by job seekers and clients.

Brent Pollington

Service-oriented by nature, Brent approaches challenges with a helpful and selfless attitude, whether assisting clients with staffing and HR issues or helping associates secure positions with reputable companies.

Express Employment Vancouver is the natural choice for Vancouver businesses. They provide top employers with high-quality candidates through a straightforward process. The mission of Express Employment is to assist businesses in finding exceptional individuals and help job seekers discover companies that recognize and value their contributions. Express Employment understands that each business has distinct staffing needs, offering a range of flexible solutions to meet those requirements, including:

Permanent Placements: Assisting employers in finding suitable candidates for full-time, long-term positions.

Evaluation Hires: Aiding businesses in assessing candidates’ skills and qualifications before committing to permanent hiring decisions.

Temporary Placements: Supporting employers in filling short-term or seasonal staffing needs with qualified candidates.

Express Employment believes in cultivating enduring partnerships with clients, prioritizing relationships over transactions. As a grass-roots boutique agency, they are invested in long-term collaborations while being supported by a multi-billion-dollar international corporate giant. The experienced team of recruiters is dedicated to comprehending each business’s unique needs, offering market insights, and conducting wage reviews to facilitate informed hiring decisions.

In this episode, Brent shares his extensive experience and offers valuable advice on improving the attraction and retention processes for companies in Vancouver.

Business growth tips from the episode:

  • Offering free initial coaching sessions to potential clients can lead to long-term business relationships, as demonstrated by Brent’s success in generating just under $20,000 in advisory services this year.
  • Emphasizing company culture and mission in job postings is crucial to attracting top talent, as highlighted through Brent’s innovative use of AI technology in creating effective job descriptions and marketing strategies.
  • Providing value to potential clients without expecting immediate returns can lead to building trust and establishing a strong foundation for future collaboration, as emphasized by Brent’s approach to lead generation and nurturing.
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