Helping to grow businesses in the Human Resources industry
In this article and podcast episode, I want to share with you one simple thing you can do to improve all aspects of your marketing.
In Episode 124 of the A Better HR Business show, I share one simple thing you can do to improve all aspects of your marketing.
Continue readingWith the rise of Facebook Live, Clubhouse, LinkedIn Live, Instagram, and all the other social media options out there, I am asked quite often whether or not you should still publish a company blog?
In Episode 115 of the A Better HR Business show, I talked about a recent Hubspot article I’d read entitled 31 Business Blogging Stats You Need to Know in 2021.
(Scroll down to listen to the podcast episode)
Hubspot describes the business effect of B2B blogging this way:
Blogging is such a scalable and affordable approach that it’s the third-most-common content marketing strategy for businesses. And, marketers that prioritize blogging see 13-times the ROI of businesses that don’t.
Hubspot
Here are some interesting facts and figures from Hubspot about business blogging:
Continue readingI was delighted to be joined on the A Better HR Business show by Jessica Miller-Merrell – Founder and CEO of Workology.
The Workology community reaches 600,000 HR and workplace leaders each month with the Workology Podcast, Weekly Newsletters, and the Workology website featuring HR certification training, articles, courses, and more.
In a wide-ranging discussion, Jessica and I talked about:
I was delighted to be joined on the A Better HR Business show by Hishem Azzouz of Recruitment Mentors to talk about how to grow a recruitment business.
Hishem is on a mission to build a place that enables recruitment consultants to maximise their potential, professionally, personally & sustainably.
That place is Recruitment Mentors which is an excellent community and learning platform for recruitment consultants.
In a wide-ranging discussion, Hishem and I talked about:
Ever since I started my HR business marketing blog, and particularly since I started my podcast for HR companies, I’ve been contacted by many full-time employees asking me how to get an HR side job as a Human Resources professional.
In my time, I have done the various HR side hustles myself and helped others set up their side HR projects.
I’ll show you ten HR side jobs and HR side gig ideas further down in this article.
Continue readingI was delighted to be joined on the A Better HR Business show by Kristian Kalle, CEO & Founder of VideoCV, the Baltics #1 video screening platform for recruiters and line managers.
I asked Kristian:
I was delighted to be joined on the A Better HR Business show by Henry Goldbeck, President at Goldbeck Recruiting, a mid-sized contingency recruitment and executive search firm located in Vancouver, Canada.
I asked Henry:
I was delighted to be joined on the A Better HR Business show by Jane Ferré, a highly successful career coach for senior in-house HR professionals.
Jane is growing a career coaching business for senior HR professionals who’ve outgrown their current role and want to secure their dream role in their dream company with a dream package in less than six months.
Before setting up her own coaching practice she had a 20+ year career in senior HR roles such as HR Business Partner, Head of Leadership Development and Head of Talent at British Airways before joining LEON Restaurants as their very first Head of Training.
All of this means that Jane has been active in the job market in recent years. She understands exactly how much effort you need to put into each job application and how frustrating it can be when you get ghosted after an interview. She has also been on the other side of the recruitment table, so knows exactly what recruiting managers are looking for.
I asked Jane:
Bonus Resource: Check out my money mindset video interview with Stephen Bates.
Continue readingI was delighted to be joined on the A Better HR Business show by Manpreet Dhillon, CEO of Veza Global which is a Vancouver-based consultancy that leverages diversity to create inclusive organizations.
Manpreet Dhillon, who ranked #15 globally on the 2020 EmPower Ethnic Minority Future Leaders list, started Veza Global to create authentic, human-centered consulting services and leadership training through a lens of equity for race, culture, gender, and diverse abilities.
We discussed:
Our conversation took a very interesting detour into something that set Manpreet’s business racing ahead after a slow start: money mindset.
Side note: Check out my money mindset video interview with Stephen Bates.
Resources mentioned include:
If you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
Continue readingI was thrilled to be joined on the A Better HR Business show by a fascinating employee engagement expert, Skip Weisman.
Skip is an Empowered Employee expert and founder of Your Championship Company.
Skip and I talked about his background in baseball, his consulting business, his business growth strategies, and a whole lot more.
If you’d like to contact Skip, you can reach out to him at Your Championship Company.
If you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
Continue readingGetting your HR business covered in the news media can have a powerful effect on lead flow and sales. However, the world of PR and press coverage can seem a little murky to the average business owner.
Let’s find out now how to get into the news media.
I was delighted to talk to business marketing and PR expert, Adam Davidson from Adam 4 Marketing.
Before we begin, if you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
Continue readingPenny Morgan is the Founder and CEO of Care Free HR Solutions and she helps organizations leverage HR technology to increase process efficiencies throughout the entire employee life cycle and to move HR from a tactical to a strategic business partner.
I was thrilled to be joined on the A Better HR Business show by Penny so I could ask her:
If you’d like to contact Penny, you can reach out to her on LinkedIn here or visit her website: www.carefreehrsolutions.com.
If you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
Continue readingSomething special for you today: a panel discussion with three highly successful recruitment business leaders.
I was thrilled to be joined on the A Better HR Business show by:
We discussed:
If you’re working hard to grow a recruitment agency (or any HR-related business, for that matter), you should definitely pause and have a listen to this fascinating discussion.
If you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
Continue readingSomething special for you today: a panel discussion with four highly successful recruitment business leaders.
I was thrilled to be joined on the A Better HR Business show by:
We discussed:
If you’re working hard to grow a recruitment agency (or any HR-related business, for that matter), you should definitely pause and have a listen to this fascinating discussion.
If you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
Continue readingSu is a highly experienced HR professional, author, speaker, and coach to HR professionals at The HR Leadership Academy.
Su and I discussed:
Continue reading
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