Did you know that for every 100 potential new clients that visit a typical B2B website, anywhere from 90% to 100% of those people will leave and never come back?
Normally I do interviews with people from the HR and the business world but today I’m flying solo on the A Better HR Business podcast as there’s a particular problem I want to help you solve:
Why doesn’t your business website bring in more new clients for your Human Resources business?
(As always, when I say the HR industry, I mean all the areas such as recruitment, learning & development, employee engagement, HR compliance, and so on).
I’m going to walk you through 10 questions to ask yourself about your business website.
Some of the 10 questions include:
✔️ Is your website a brochure site or is it a client acquisition funnel?
✔️ Are you answering WIIFM?
✔️ Are you making use of remarketing technology?
✔️ And plenty more.
Bonus Resource: Check out my money mindset video interview with Stephen Bates.
Want Some Help?
If you want some help getting more clients, check out my thought leadership, inbound marketing, and business growth services for companies in the HR sector.
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Free Business Growth Presentation
Looking for more ideas to help you grow your recruitment or HR-related business?
Here’s something that might help . . .
Check out my free presentation (no signup required) on 10 clever ways that successful consultancies are bringing in more business.
Ok, let’s get your website working hard for you . . .
Here’s Why Your Website Doesn’t Bring In More New Clients For Your HR Business
About The ‘A Better HR Business’ Podcast
In my HR marketing podcast, I talk with different HR consultants and HR tech companies from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction.
If you have questions you want me to ask me about growing an HR consultancy or marketing for HR tech companies, just let me know or visit the HR marketing services page.
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Enjoy the show!