In the modern workplace, mental and physical conditions such as back pain and stress are increasingly an issue.

DanceBreak is an innovative service that helps with easily accessible dance movement sessions to stimulate physical and mental activity throughout the workday.

I was delighted to be joined on the A Better HR Business show by Jason Jacobs, Founder of DanceBreak, an innovative service that helps with easily accessible dance movement sessions to stimulate physical and mental activity throughout the workday.

Jason Jacobs
Jason Jacobs

Jason has more than 20 years of experience in the performing arts, contemporary dance, arts education, and innovative project management.

Jason has an international career in dance performance and a Masters’s Degree in Contemporary Dance Education and was Co-director of MuddyBoots with Ekaterine Giorgadze.

Jason also holds an Executive MBA from the Frankfurt School of Finance and Management.

DanceBreak is an innovative service that provides easily accessible dance movement sessions, in order to stimulate physical and mental activity throughout the workday.

The company offers movement interventions both as on-demand, pre-recorded video sessions as well as live via Zoom with a real instructor, with a focus on increasing energy, motivation, and releasing stress and tension.

In a wide-ranging discussion, Jason and I talked about:

  • The formation of DanceBreak via an MBA program.
  • DanceBreak’s positioning in the market.
  • How to build the DanceBreak offer that gets the clients to take action.
  • From getting a foot in the door to being on a buyer’s list.
  • Partnering with other groups; teaming up through networks.
  • And much more.

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Ok, over to Jason (thanks Jason) . . .

Jason Jacobs, Founder of DanceBreak


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About The ‘A Better HR Business’ Podcast

In my HR marketing podcast, I talk with different HR consultants and HR tech companies from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction.

If you have questions you want to ask me about growing an HR consultancy or marketing for HR tech companies, just let me know or visit the HR marketing services page.

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Enjoy the show!

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