LinkedIn is the place to be if you want to find new B2B clients but advertising there can be quite challenging. Today I discuss LinkedIn advertising for HR companies with AJ Wilcox, founder and CEO of B2Linked, a LinkedIn advertising agency based in the United States.
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Marketing advice for HR consultants and HR tech companies
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One Circle is an online platform for HR consultants that connects companies with freelance HR experts, on-demand and across the world.
In this article, I’m kindly joined by One Circle’s founder, Emma El-Karout.
Read on for our discussion on:
- Emma’s background and her motivation to start the One Circle platform for HR consultants.
- What does One Circle do? Which problem does it address and how it is differentiated from other competitors in the space?
- Who is the typical OneCircle HR consultant? Where they are from and how do they help clients?
- Tips on interesting people that HR businesses should check out to grow faster.
- The biggest challenges facing the HR profession.
I talked B2B sales and the impressive DisruptHR conference with Dublin-based, business-growth expert, Derek Howard.
If you are looking to expand your business, you should listen in.
Derek is CEO of The Customer a company that helps companies to grow their business and develop their people.
Derek walked me through an overview of the typical sales cycle and gave practical tips for each stage – definitely have your pen and paper ready.
Furthermore, Derek is one of the co-founders and organisers of the Ireland division of the global DisruptHR seminar series.
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Ever since I started my HR business marketing blog, and particularly since I started my podcast for HR companies, I’ve been contacted by many full-time employees asking me how to get an HR side job as a Human Resources professional.
In my time, I have done the various HR side hustles myself and helped others set up their side HR projects.
I’ll show you ten HR side jobs and HR side gig ideas further down in this article.
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Watch the evening news any night of the week and you’re likely to see signs of society becoming more polarised. In some countries, it’s almost become toxic. That’s why I was so interested to learn more about a new learning program that seeks to bring about inclusion, trust, and belonging. I asked Steve Ambrose, Co-Founder of Walk The Ridge, to tell me about the program and to share his thoughts on growing a learning organisation.
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There are many assessment tools on the market that help evaluate executives and managers.
However, most offer pre-determined packages of measurements and dusty old job profiles from an old library that bear no relation to the specific organisation, market, and workforce.
Built on the premise that one size doesn’t fit all when it comes to assessments, Great People Inside UK (GPI) is changing the game.
Scroll down to listen to the podcast interview.
I had an excellent conversation recently on A Better HR Business with the Founder of Vessy.com (the first global online community for Diversity & Inclusion champions), Vessy Tasheva. We talked about all aspects of growing a diversity & inclusion business.
- Vessy’s background and what got her to this point.
- Vessy.com – who it’s for and what it does.
- The impact of diversity fatigue.
- Vessy’s amazing international diversity report.
- Vessy holds a lot of workshops and gets invited to give speeches and go onto discussion panels. How she finds these opportunities and her advice to other consultants and companies that are interested in doing the same.
- The long-term plans for Vessy.com.
- HR changes and challenges now and in the future?
- And plenty more.
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