LinkedIn is the place to be if you want to find new B2B clients but advertising there can be quite challenging. Today I discuss LinkedIn advertising for HR companies with AJ Wilcox, founder and CEO of B2Linked, a LinkedIn advertising agency based in the United States.
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Marketing advice for HR consultants and HR tech companies
Tag: start an hr business (page 1 of 2)
One Circle is an online platform for HR consultants that connects companies with freelance HR experts, on-demand and across the world.
In this article, I’m kindly joined by One Circle’s founder, Emma El-Karout.
Read on for our discussion on:
- Emma’s background and her motivation to start the One Circle platform for HR consultants.
- What does One Circle do? Which problem does it address and how it is differentiated from other competitors in the space?
- Who is the typical OneCircle HR consultant? Where they are from and how do they help clients?
- Tips on interesting people that HR businesses should check out to grow faster.
- The biggest challenges facing the HR profession.
I talked B2B sales and the impressive DisruptHR conference with Dublin-based, business-growth expert, Derek Howard.
If you are looking to expand your business, you should listen in.
Derek is CEO of The Customer a company that helps companies to grow their business and develop their people.
Derek walked me through an overview of the typical sales cycle and gave practical tips for each stage – definitely have your pen and paper ready.
Furthermore, Derek is one of the co-founders and organisers of the Ireland division of the global DisruptHR seminar series.
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Ever since I started my HR business marketing blog, and particularly since I started my podcast for HR companies, I’ve been contacted by many full-time employees asking me how to get an HR side job as a Human Resources professional.
In my time, I have done the various HR side hustles myself and helped others set up their side HR projects.
I’ll show you ten HR side jobs and HR side gig ideas further down in this article.
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There are many assessment tools on the market that help evaluate executives and managers.
However, most offer pre-determined packages of measurements and dusty old job profiles from an old library that bear no relation to the specific organisation, market, and workforce.
Built on the premise that one size doesn’t fit all when it comes to assessments, Great People Inside UK (GPI) is changing the game.
Scroll down to listen to the podcast interview.
The HRIS software company BambooHR has grown rapidly in the States and around the world. Today on A Better HR Business, I talk with Dan Taylor from the company about how BambooHR has grown so quickly.
We discuss:
- A quick overview of BambooHR – what it does and its ideal clients.
- How BambooHR has positioned itself in the market.
- BambooHR has produced a lot of educational & marketing content. What are BambooHR’s most popular pieces of content?
- Explanation of the partnership types that help answer how BambooHR has grown quickly.
- How could an HR consultant or an HR Tech firm partner with BambooHR? What gets paid, how is it tracked, etc?
- Challenges or changes that Dan sees coming in the HR industry.
- And plenty more.
David Warren has a fascinating line of work. Originally from the union movement, David has carved an almost unique niche in the world of employee relations. He joined me to share his story of growing an employee relations consulting business.
Listen is as we talk about how David became, in effect, a commercial due diligence ER consultant for private equity clients.
We discuss:
- David’s background and how he got into consulting.
- What employee relations consulting he does and for whom.
- How he got his first few clients and his advice on growing an employee relations consulting business.
- Change and challenges in the ER/HR industry and the world of work in general.
- And plenty more.
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