How often does a law firm make you laugh and teach you something at the same time – on LinkedIn?
The innovative employment law firm, Robinson Ralph, is not your typical law firm.
Follow them on LinkedIn to see what I mean.
I spoke with the firm’s co-founder, Simon Robinson, about why he co-founded the law firm, how they compete with the global firms, about the firm’s very engaging social media presence, and much more.
Simon and I discussed many aspects of growing an employment law firm:
✔️ 00:51 – Simon’s background, why he (co-)started Robinson Ralph, and why he didn’t start it sooner.
✔️ 04:10 – The changing employment law landscape.
✔️ 05:39 – The role of labour unions.
✔️ 15:18 – The TV/Boston Legal approach to avoid.
✔️ 17:26 – Robinson Ralph’s client-focussed website.
✔️ 20:09 – The three criteria when hiring new staff.
✔️ 25:14 – A law firm having fun on LinkedIn?
✔️ 28:44 – How they choose what content to publish and when.
✔️ 31:20 – Do they use scripts for the videos they publish on LinkedIn?
✔️ 33:09 – Should other law firms copy Robinson Ralph’s approach to growing an employment law firm via fun content on social media?
For more, visit: RobinsonRalph.com.
Alternatively, you can phone them on +44 (0)113 2123240.
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Over to Simon . . .
Growing An Employment Law Firm – Robinson Ralph
About The ‘A Better HR Business’ Podcast
I write the Get More HR Clients blog on marketing for HR consultants and marketing for HR Tech companies as a former HR professional who has moved across to the marketing side of business.
In my HR marketing podcast, I talk with different HR consultants and HR tech companies from around the world to learn about what they do and how they keep their businesses healthy and moving in the right direction.
If you have questions you want me to ask me about growing an HR consultancy or marketing for HR tech companies, just let me know or visit the HR marketing agency page.
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Enjoy the show!